Miss Julie knows how to become a flight attendant, so pay attention to these tips on marketing yourself!
Selling yourself to employers is like selling a product. The travel industry is very competitive, and you must market yourself in order to succeed in getting your dream position. There are specific tools you will use to communicate your selling points. The two most common are the résumé and cover letter.
A résumé is an overview of your education, experience, skills, and accomplishments. The purpose of the résumé is to secure an interview. Writing a clear résumé that demonstrates your qualifications and achievements is essential to your job search process. Employers usually spend no more than seven to fifteen seconds pre-screening résumés, so it HAS to grab their attention. Since your résumé is a written commercial in which you summarize and promote your qualifications and accomplishments, there is no “one-size-fits-all” résumé.
The Cover Letter
The cover letter introduces your résumé. Its purpose is to generate interest so that the employer wants to read your résumé and learn more about you. It also allows you to highlight important skills and achievements that qualify you for the position. A well-written cover letter will set you apart from the competition and answer the question, “Why should we interview/hire you?”
Research shows 90% of large companies use an ATS (Applicant Tracking System) to review and rank résumés before a recruiter sees them. Close to 60% of mid-sized businesses also use an ATS. When submitted electronically, the ATS will “read” your résumé, then rank and score your qualifications. Only those applicants who receive the highest scores will be reviewed by a real hiring person. This is a tricky process. Here at The Travel Academy, we teach you everything you need to develop a résumé and cover letter that will get you that high score!
Must-haves for the Travel Industry
- Communication – Ability to write and speak effectively in public and with others.
- Honesty/Integrity – Respect for the rules and values of the organization, setting an example of professionalism.
- Teamwork – The ability to work with others in a professional manner.
- Strong work ethic – Working until the problem is solved and the job is done right.
- Flexibility/adaptability – Skill to manage multiple tasks, set priorities, and adapt to changing conditions.
- Interpersonal skills – The ability to relate to co-workers and alleviate conflict between them.
- Computer skills – Experience with business computer applications such as Word, Excel, data management, and presentation software.
- Multi-tasking – Capability to set priorities and manage multiple tasks
You will learn to incorporate these characteristics and many more into a strong résumé and cover letter that you can be confident attaching to your applications.